{"id":2921,"date":"2025-06-23T08:00:41","date_gmt":"2025-06-23T08:00:41","guid":{"rendered":"https:\/\/advisor.wellington-altus.ca\/evansfamilywealth\/?p=2921"},"modified":"2025-06-19T19:30:25","modified_gmt":"2025-06-19T19:30:25","slug":"stablecoins-vs-canadian-banks","status":"publish","type":"post","link":"https:\/\/advisor.wellington-altus.ca\/evansfamilywealth\/stablecoins-vs-canadian-banks\/","title":{"rendered":"Good News! The Stable-Coin Disruption Coming for Canadian Banks"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-2922\" src=\"https:\/\/advisor.wellington-altus.ca\/evansfamilywealth\/wp-content\/uploads\/sites\/205\/2025\/06\/June-21-Photo-1.png\" alt=\"Banker and Snowboarder standing next to each other\" width=\"745\" height=\"414\" srcset=\"https:\/\/advisor.wellington-altus.ca\/evansfamilywealth\/wp-content\/uploads\/sites\/205\/2025\/06\/June-21-Photo-1.png 745w, https:\/\/advisor.wellington-altus.ca\/evansfamilywealth\/wp-content\/uploads\/sites\/205\/2025\/06\/June-21-Photo-1-300x167.png 300w\" sizes=\"(max-width: 745px) 100vw, 745px\" \/><\/p>\n<p style=\"text-align: center\">The Banker and the\u00a0Snowboarder<\/p>\n<h2><span style=\"font-size: 14pt\">A Tale of Two Giants: Royal Bank and Shopify<\/span><\/h2>\n<p>Royal Bank of Canada\u00a0has been around since 1864 and still tops the TSX at roughly $246 billion in market value. Shopify, founded just 19 years ago in 2006, is now Canada\u2019s second-largest public company, valued at $188 billion.<\/p>\n<h2><span style=\"font-size: 14pt\">What Shopify\u2019s Stable-Coin Move Means<\/span><\/h2>\n<p>Last week, Shopify showed why. The Ottawa e-commerce giant switched on\u00a0USDC stable-coin checkout through partnerships with Coinbase and Stripe, promising near-instant settlement for merchants and \u201cborderless\u201d payments for shoppers. In plain English: your favourite Shopify store can now accept a digital dollar that moves 24\/7 for a few pennies<em>\u2014<\/em>bypassing the card networks that for decades have funneled lucrative fees to Visa, Mastercard and the Canadian banks that issue those cards. Reports that Walmart and Amazon were also considering the move precipitated a 5% drop in Visa and Mastercard.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-2923\" src=\"https:\/\/advisor.wellington-altus.ca\/evansfamilywealth\/wp-content\/uploads\/sites\/205\/2025\/06\/June-21-Photo-2.png\" alt=\"Genius Act\" width=\"745\" height=\"418\" srcset=\"https:\/\/advisor.wellington-altus.ca\/evansfamilywealth\/wp-content\/uploads\/sites\/205\/2025\/06\/June-21-Photo-2.png 745w, https:\/\/advisor.wellington-altus.ca\/evansfamilywealth\/wp-content\/uploads\/sites\/205\/2025\/06\/June-21-Photo-2-300x168.png 300w\" sizes=\"(max-width: 745px) 100vw, 745px\" \/><\/p>\n<h2><span style=\"font-size: 14pt\">Regulatory Green Light: The GENIUS Act<\/span><\/h2>\n<p>Late Tuesday, the U.S. Senate passed the\u00a0GENIUS Act, the first federal law that gives stable coins an official regulatory home. Treasury Secretary Scott Bessent called the opportunity \u201ca potential US $3.7 trillion market by 2030.\u201d With Washington planting the flag, every global payments player (from Amazon to RBC) has to decide whether to ride the new rail or risk watching volumes leak away.<\/p>\n<h2><span style=\"font-size: 14pt\">Three Pressures on Canadian Bank Profits<\/span><\/h2>\n<ol>\n<li><strong>Swipe-fee compression: <\/strong>Canadian merchants pay roughly $2 billion a year in credit-card fees. Stable-coin rails could shave fees by a third, starting with big retailers that have negotiating muscle. If just 15% of card volume migrates, the Big Six could lose $1 billion in high-margin revenue within five years<em>\u2014<\/em>about 6% of 2024 net profit for the group.<\/li>\n<li><strong>Deposit drift: <\/strong>A regulated, interest-bearing digital dollar may tempt households to park cash in a wallet rather than a chequing account. A 3% deposit outflow would slice roughly $9 billion from RBC\u2019s ultra-cheap funding base, denting earnings by an estimated $180 million a year.<\/li>\n<li><strong>Rewards spiral: <\/strong>Rich credit-card perks are funded by those swipe fees. As fees fall, expect banks to trim points and cashback. That, in turn, erodes the very loyalty that keeps Canadians reaching for plastic.<\/li>\n<li><strong>Tech-spend catch-up: <\/strong>JPMorgan* already clears billions a day on its private blockchain. PayPal launched PYUSD last year. Canadian banks will need to invest heavily to issue (or at least integrate) CAD-backed stable coins. That\u2019s a new line-item many investors haven\u2019t modelled.<\/li>\n<\/ol>\n<h2><span style=\"font-size: 14pt\">Why Bank Stocks Still Matter<\/span><\/h2>\n<p>Canada\u2019s banks aren\u2019t about to disappear. They boast fortress capital ratios, diversified businesses and regulatory protection. But the ground is shifting. A reasonable scenario is \u201csame banks, lower profits.\u201d<\/p>\n<h2><span style=\"font-size: 14pt\">Our Take as Top Ottawa Investment Advisors<\/span><\/h2>\n<p>Potential beneficiaries (stocks to watch):<\/p>\n<ul>\n<li><strong>Shopify (SHOP)*<\/strong>\u00a0its merchants gain bargaining power as payment costs fall.<\/li>\n<li><strong>Coinbase (COIN, US)*\u00a0<\/strong>co-issuer of USDC and likely custodian for many Canadian merchants experimenting with stable coins.<\/li>\n<li><strong>Visa (V)* &amp; Mastercard (MA, US)<\/strong>\u00a0paradoxically, these networks could rebound if they succeed in\u00a0<em>absorbing<\/em>\u00a0stable-coins into their rails, though near-term headlines may stay volatile.<\/li>\n<li><strong>Circle (CRCL, US)<\/strong> USDC (the stable-coin) is minted by newly IPO&#8217;s\u00a0Circle.\u00a0 As adoption grows, it may become a financial powerhouse.<\/li>\n<li><strong>Ethereum and Solana<\/strong> are the dominant blockchain ledgers used by Circle for USDC transactions.<\/li>\n<\/ul>\n<p>Names facing headwinds:<\/p>\n<ul>\n<li><strong>Royal Bank (RY)*, TD (TD), CIBC (CM), BMO (BMO)*, Scotiabank (BNS)*, National Bank (NA)*<\/strong> not a crisis, but expect fee compression and a longer pay-back on tech spend.<\/li>\n<li><strong>American Express (AXP, US)<\/strong>\u00a0depends heavily on premium interchange; watch for travel merchants to dangle stable-coin discounts.<\/li>\n<\/ul>\n<h2><span style=\"font-size: 14pt\">How to Think About Portfolio Positioning<\/span><\/h2>\n<ul>\n<li>If you hold Canadian bank stocks for dividends, no need to panic. But consider trimming oversized positions and redeploying a slice into fintech or card-network names that are leaning in, not holding back.<\/li>\n<\/ul>\n<p>For income investors, dividend yields at the banks still justify a core holding, but growth may lag once fee erosion sets in.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-2924\" src=\"https:\/\/advisor.wellington-altus.ca\/evansfamilywealth\/wp-content\/uploads\/sites\/205\/2025\/06\/June-21-Photo-3.png\" alt=\"Snowboarder surrounded by logos of Shopify, Circle, and RBC\" width=\"750\" height=\"414\" srcset=\"https:\/\/advisor.wellington-altus.ca\/evansfamilywealth\/wp-content\/uploads\/sites\/205\/2025\/06\/June-21-Photo-3.png 750w, https:\/\/advisor.wellington-altus.ca\/evansfamilywealth\/wp-content\/uploads\/sites\/205\/2025\/06\/June-21-Photo-3-300x166.png 300w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/p>\n<h2><span style=\"font-size: 14pt\">From Snowboards to Stablecoins<\/span><\/h2>\n<p>In 2006, a snowboarder-turned-coder named Tobi L\u00fctke couldn\u2019t find good software to sell snowboards online, so he wrote his own. Less than two decades later, his company is using digital dollars to challenge a banking model that predates Confederation.<\/p>\n<p>Nobody is saying that Royal or TD will vanish. Yet the GENIUS Act highlights a truth that long-time bank investors can\u2019t ignore: payments are becoming software, and software is eating fees. Just as streaming upended cable bundles, stable-coins may unbundle the quiet toll booths that have long powered Canadian bank profits.<\/p>\n<h2><span style=\"font-size: 14pt\">What This Means for Your Retirement Strategy<\/span><\/h2>\n<p>For investors nearing retirement, the lesson is simple: respect the banks\u2019 legacy but recognize that even granite pillars can erode when the tide changes. As Portfolio Managers, we&#8217;re not selling our Canadian Banks\u2014especially in income generating portfolios. We are happy to keep collecting those dividends Canada\u2019s blue-chip banks are famous for. That said, in our growth portfolios we own the disrupters as well as the incumbents. We want you to benefit from both.<\/p>\n<h2><span style=\"font-size: 14pt\">Your Portfolio, Positioned for Change<\/span><\/h2>\n<p>Shopify\u2019s rise is proof that disruptive technology can reorder Canada\u2019s market hierarchy in the blink of an eye. At Evans Family Wealth, tracking\u2014and acting on\u2014those disruptions is part of our daily work. We research, write about, and invest in innovations like stable-coins so our clients don\u2019t have to chase headlines after the opportunity has passed.<\/p>\n<p>If you\u2019d like your portfolio positioned to benefit from the next generation of winners, explore our <a href=\"https:\/\/advisor.wellington-altus.ca\/evansfamilywealth\/personalized-investment-strategies-ottawa\/\">North American Focused Equity<\/a> and <a href=\"https:\/\/advisor.wellington-altus.ca\/evansfamilywealth\/personalized-investment-strategies-ottawa\/\">Canadian Focused Equity<\/a> strategies. Both mandates are built to capture long-term growth from companies at the forefront of change while maintaining the disciplined risk management we\u2019re known for. If you already own those models\u2014sit back and know that we have it covered!<\/p>\n<p>Staying ahead of the curve isn\u2019t optional in today\u2019s market, it\u2019s the foundation of lasting wealth. We&#8217;re on it!<\/p>\n<h2><span style=\"font-size: 12pt\">Watch the Video: Stable-Coins vs. the Big Six<\/span><\/h2>\n<p>Want to hear Glen\u2019s take in more detail? Check out our latest video on YouTube and subscribe to stay up to date.<\/p>\n<p><iframe title=\"StableCoins vs. the Big Six\u2014Are Canada&#039;s Banks Ready for Stable-Coins?\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/tDSmCO0q6_o?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>Glen<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The GENIUS Act and Shopify\u2019s stable-coin integration may reshape Canadian banking profits. Learn how investors can respond as payments go digital and fees come under pressure.<\/p>\n","protected":false},"author":219,"featured_media":2922,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_oasis_is_in_workflow":0,"_oasis_original":0,"_oasis_task_priority":"","footnotes":""},"categories":[93],"tags":[399,398,109,394,20],"class_list":["post-2921","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-insights-news","tag-crypto-blockchain","tag-financial-sector","tag-risk-management","tag-technology-innovation","tag-wealth-management"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How Stable-Coins Could Reshape Canadian Bank Profits - Evans Family Wealth<\/title>\n<meta name=\"description\" content=\"Stable-coins and Canadian banks are on a collision course. 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