TriVest Wealth Counsel

The team at Wellington-Altus Private Counsel Inc., operating as TriVest Wealth Counsel offers a boutique approach to managing wealth backstopped by the significant resources of over $30 billion independent investment dealer firm and affiliates with offices across Canada, a cross-border advanced financial planning service and a U.S. Registered Investment Advisor.

Welcome to Wellington-Altus Private Counsel Inc.

Wellington-Altus Private Counsel Inc. is a subsidiary of Winnipeg-based Wellington-Altus Financial Inc., the parent company to one of the fastest-growing wealth advisory companies in Canada. With over $30 billion in assets under administration, and offices across the country, Wellington-Altus identifies with larger, independently focused investment advisors and portfolio managers and their private clients.

Our Private Wealth Counsel provides a fully-integrated wealth management service to ultra-high and high-net-worth private clients, endowments, foundations and institutional firms. This includes portfolio design, tactical asset allocation, a fiduciary and outsourced chief investment officer service, advanced tax and estate planning, insurance, philanthropy, and centralized reporting.

As a client we will work with you to instill confidence that your wealth will last for your lifetime and beyond—whether that be here in Canada or abroad.

Industry Affiliations

Wellington-Altus Private Counsel Inc., operating as TriVest Wealth Counsel is registered as a Portfolio Manager and Investment Fund Manager. All of our portfolio managers also hold the industry’s gold-standard CFA designation. Besides our unique investment management services, portfolio managers Martin and Craig are also involved with a number of industry associations as a means of staying current with ongoing financial industry developments.

The following are a select group of organizations that Martin and Craig have actively supported and volunteered their time with whenever needed. This includes providing advice on university finance curriculum, public speaking on subjects such as risk-managed investing and fair investment practices, and undertaking various committee initiatives focused on investor education.



Our team is a huge believer in the power of financial education. Martin Pelletier is regularly featured in the media for his views on the markets, investment strategies, risk-management and general investor education. He has written a weekly Investment Pro column for the Financial Post over the past decade, and is regularly featured within the Globe and Mail, BNN Bloomberg, CTV, CBC, Macleans, Wealth Professional, and Fox Business.


TriVest publishes a Monthly Invest Wisely newsletter which includes a general market commentary along with a summary of how we are strategically responding to such conditions. It also provides general educational information on investing and understanding the markets and the financial industry.

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